Boost Ad Performance With B2B Paid Media

What to expect from our B2B paid media services?

WebUp offers a range of B2B paid media services to promote your business across all channels and earn more qualified traffic and leads to your website. Learn more about our services and what B2B clients can expect:

Pay-Per-Click (PPC) Advertising

PPC content focuses on search engines, such as Google, to target users as they are searching for terms related to your business. With B2B PPC services, our team will place your advertisement in front of users who are actively searching for a company like yours.

Display Advertising

Creating attractive, personalized display ads will help your business capture audiences and bring them to your site. With display ads, you can target and reconnect with users as they browse other reputable websites across the Internet.

Video Advertising

Our team of high-quality video advertisers can create eye-catching ads that showcase your brand on any screen. We offer CTV and OTT advertising to target users on their work or home video-streaming devices. Whether we hone in on YouTube advertisements or target streaming services, our B2B video services are up to the job.

Social Media Advertising

Connecting with your audience on social media is crucial for building relationships with customers. Our team can manage ad campaigns on sites like LinkedIn, where your fellow business owners are actively searching for new connections. Or, we can target users on Facebook, YouTube, or any social media platform.

Podcast Advertising

Podcast advertising helps B2B reach decision-makers where they spend their time. Our team will perform in-depth industry research and review audience demographics to find the top podcasts that your prospects are listening to. From there, we create personalized ads that promote your services in an audio format.

Online advertising and marketing is the ideal way to find and target your business-to-business (B2B) audience.  With B2B paid media services from WebUp, you can simplify the process and get custom-made media to attract your ideal user.

We offer a wide range of B2B paid media services and host a team of professionals here to lower costs and improve conversions from customers at any pipeline stage. With our help, you’ll build an intensive online advertising campaign that leverages different advertising channels to get leads through each stage of the marketing funnel.

Explore our offerings below and learn how they can benefit any B2B advertising campaign.

How paid media services can grow your B2B business?

B2B paid media services involve finding and targeting prominent B2B decision-makers through digital channels and materials. With B2B paid media, your company can create different types of content and ads to meet audiences where they are and build your brand’s presence.

Paid media isn’t just about building brand awareness, though that is a primary benefit. With B2B media from WebUp, your company can:

• Improve conversions: Above all, digital media and advertising can help you earn more leads and revenue. Your ads will target specific users at the key moment to encourage conversions and earn more back on your investment.
• Target customers at all stages: Advertising and marketing for B2B companies means strengthening your pipeline and moving customers through it. With digital media, you can reach customers at any point in the sales process and move them further along.
• Create a cohesive brand: Every business has a story to tell. With professional digital media and advertising, you can share that story while earning more revenue. Your media presence will reflect your brand and create a unified experience for your audience.

Here are our complete list of B2B paid media services:

• PPC advertising
  • Our PPC advertising services include the following processes:
    • Landing page optimization and testing
    • Content writing, formatting, and testing
    • Campaign setup and bid management
    • Performance tracking and reporting
• Display advertising
  • Here’s what you can expect from our display advertising process:
    • Audience targeting and segmentation
    • Ad design and creation
    • Performance monitoring and testing
    • Remarketing and retargeting strategies
• Video advertising
  • You can expect the following strategies from B2B video advertising services:
    • Video production
    • Ad placement and targeting strategy
    • Budget management
    • Video formatting and optimization (based on ad platforms)
• Social media advertising
  • We perform the following tactics for every B2B social advertising campaign:
    • Platform selection and strategy
    • Ad design and creation
    • Ad copywriting and testing
    • Performance and analytics monitoring
• Podcast advertising
  • For podcast advertising, we provide the following deliverables and more:
    • Podcast research, selection, and strategy
    • Relationship management with podcast hosts and listeners
    • Audio recording, editing, and optimizing
    • Post-campaign evaluation and analysis

Start reaching new leads today with WebUp!

The team of B2B marketing agency professionals at WebUp is here to build a lasting, effective advertising strategy for you.

With experience in a range of B2B industries, we know how to create a B2B marketing plan that targets high-value users and turns them into customers. And, all of our services are custom to your business, allowing you to achieve the results you want — all while standing out from competitors on any platform.

Ready to learn more? Contact us online today and start reaching your customers with custom B2B content!